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Browsing Tag: Verbal Techniques

What Makes A Soundbite?

Before going into a media interview, it's important to know how broadcast editors work and what they're looking for in the short snippets that make it into the news. Predictive Media Ne...

Flag, Message, Repeat

Flagging follows a formula like the instructions on your shampoo bottle – lather, rinse, repeat. When conducting interviews, using a flag-message-repeat mantra can dramatically improv...