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Predictive Media Network

In-Person & Virtual Communications Skills Training Workshops - Scientifically-proven models to help your spokespeople flourish


Predictive Media Network

Russ Rhea is the Anchor and Training Director for the Hahn Communications Skills Workshops

Russ and his network of veteran reporters and experts help clients prepare for presentations, media interviews, public testimony and crisis situations.

Jeff Hahn

Jeff Hahn is a nationally-recognized crisis communication expert and author of the book Breaking Bad News: 12 Essential Crisis Communication Tools. He leads our Crisis Simulator and Rapid Response Planning workshops.

Why Hahn Training is Better

No ambush stunts. No embarrassing ‘gotcha’ setups.

Hahn communications workshops are designed to build on your strengths and coach up your potential to be memorable in front of any audience. The super-friendly format makes learning, even in front of a camera, fun, supportive and productive.

Forget the 50-page three-ring binder you’ll never look at again.

Hahn workshops are easy to understand and even easier to learn to become memorable. The entire curriculum folds up and fits in your pocket. It’s a desk drawer reference you’ll keep for years.

Want to hear former reporters tell story after story about their years in the trenches? Entertaining? Maybe. Instructive? Not even!

Hahn’s Media and Spokesperson Training workshop features our exclusive, research-based Predictive Interviewing model. It reveals the questions reporters are likely to ask and in the most probable sequence. With Predictive Interviewing, you’ll learn how to control even the most challenging interview and respond effectively to any question.

Clients Love Russ' Training Workshops

The training with Hahn was top notch. The trainers were excellent with making our group of physicians feel comfortable doing practice interviews in front of their peers. Having the instruction on key techniques followed by hands-on practice and instant feedback will no doubt give them confidence to face the media.

Dan Stultz, MD, FACHE, FACP

Executive in Residence
Texas A&M Health Science Center, Round Rock Campus

Working with Russ gave me the confidence to do a live TV interview. His patience and spot on suggestions for improvement made the interview a big success. I highly recommend Russ and the Hahn team for your media training needs.

Rob Milman, MD

Austin Radiological Association

The spokesperson training our public information officers received from Hahn was top-notch. Not only were their tips and techniques practical and useful, but we appreciated the work they did ahead of time to customize the presentation and material to our industry. Everyone, from novice PIO to veteran PIO, left the training better prepared and more confident.

Shanon Banner

Manager, Public Affairs Section
Michigan State Police

Our people really appreciated the spokesperson training. It gave us confidence to communicate our message to all sorts of audiences. Although it’s been a few years since we went through the workshop, we still go back to the principles they taught us. The training was a great growing experience for our team.

Dave Wenger

Former Director of Communications
McCombs School of Business, The University of Texas at Austin


Media & Spokesperson Training (In-Person or Virtual)

Media & Spokesperson Training (In-Person or Virtual)

Our statistically based Predictive Interviewing model provides a logical, easy to understand method for preparing your spokespeople to face questions in interviews, public meetings, testimony and other high-stakes, high-anxiety situations. It has been both tested and trusted by thousands of clients nationwide.

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Crisis Communication Planning & Simulators (In-Person or Virtual)

Crisis Communication Planning & Simulators (In-Person or Virtual)

These workshops are perfect for training Rapid Response crisis teams. Immerse your team in a half- or full-day Breaking Bad News Simulator workshop, a multi-media rich role playing seminar of escalating difficulty. Hahn’s Rapid Response Planning workshop helps organizations create a rapid response culture versus bulky plans that are destined to be immediately ignored when the spaghetti hits the fan.

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Persuasive Presentations & Public Speaking Skills (In-Person or Virtual)

Persuasive Presentations & Public Speaking Skills (In-Person or Virtual)

Bored of being boring? Persuasive Presentations teaches how to deliver engaging and memorable presentations. This workshop can also include a special module that’s It’s also great for public officials who often present or speak and face tough questions.

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Brand Message Incubator

Brand Message Incubator

New/renewed brand messaging using archetypal patterns and persuasion science.

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Hahn Workshop Videos

Simple Communications Trick Could’ve Prevented Wendy’s Surge Pricing Fiasco

Wendy's made news for all the wrong reasons when its CEO mentioned the phrase "dynamic pricing" during an earnings call on February 15th .The media jumped on it and started to use the term "surge pricing," comparing it to how Uber... More

March 19, 2024

The Three Biggest Mistakes That Make You Look Bad on Zoom Calls

If you want to look and sound your best on a videoconference, Media Trainer Russ Rhea with the Predictive Media Network shares the three most important things to keep in mind. TRANSCRIPT I'm purposely demonstrating the three... More

June 28, 2020

President Trump Didn’t Recognize a Classic Reporter Softball Question

It’s not often when reporters acknowledge the hidden motive behind many of their questions. That’s what happened in a high-profile exchange during a White House press briefing after President Trump attacked NBC’s Peter Al... More

April 6, 2020