Media trainer Russ Rhea demonstrates how the performance of United Airlines CEO Oscar Munoz is a good example of why non verbals are critical to come across well in crisis communication...
Before going into a media interview, it's important to know how broadcast editors work and what they're looking for in the short snippets that make it into the news. Predictive Media Ne...
The high profile Oscars mistake cast an unwanted spotlight on the PwC accounting firm. Russ Rhea and Jeff Hahn with the Predictive Media Network analyze the crisis communication strateg...
Distracting hand gestures, bad posture and moving around too much can derail a media interview or presentation. Media Trainer Russ Rhea puts on his dance moves to demonstrate the sure-f...
Journalists seek to get a quick summary and conclusion from an interview. So they often ask questions intended to get you to CLARIFY their interpretation of your conclusion....
Can you predict which question the four coaches in the college football playoff will be asked next by the sideline reporters? Dabo Swinney of Clemson, Alabama's Nick Saban, Urban Meyer ...
As we look back on 2016, there’s no shortage of Top 10 lists for the year that was. And we have our own list here at the Predictive Media Network…the Top Media Interview Blunders of...
You have a one in five chance you’ll get asked a hypothetical question in a media interview.Let Media Trainer Russ Rhea show you how to answer them correctly.
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Seasoned reporters are becoming less likely to accept an answer to a question where the spokesperson transitions to a pre-planned, canned soundbite. Russ Rhea with the Predictive Media ...