Sophisticated Yet Simple Media Training with Materials that Fit in Your Pocket

Media interview skills require quick thinking under fire. That's why the Predictive Media Network designed its training materials to be simple and handy for quick reference when you nee...

Head and Tail Message: Best Approach to the First Interview Question

Florida Governor Rick Scott's recent network live interview concerning the Zika virus is an interesting example of a common strategy in media interviews. Spokespeople often try to get t...

The Most Common Types of Questions to Expect in a Media Interview: Matt Lauer-Brian Williams Interview Breakdown

Our research reveals there's a common pattern driving every media interview. In this video, you'll learn the most common types of questions a reporter will ask.  ...